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What’s New





        THINGS YOU SHOULD KNOW













                                                        Replacing the Top Spot



                                                            The action started in April when a story broke that
                                                        Luckin, which was founded and run by Lu, had fabricated
                                                        $300 million in sales for its 3,680 stores in 2019. Luckin
                                                        was delisted from NASDAQ as the drama unfolded, and Lu          1    Spanish producer of a chocolate drink, ColaCao   4  Ocean  Spray  Cranberries  Inc.  is  the  latest  CPG
                                                        was investigated for fraud. The company was reinstated on            pays tribute to all the professionals who continued to   company to invest in the cannabidiol  product space,
                                                        the NASDAQ and then again delisted again, and Luckin's               give their best during the COVID-19 pandemic on their   launching a new line of CBD-infused sparkling waters
                                                        board tried to oust Lu as chairman. An internal investigation   packaging with a big “Thank you” (“Gracias”), and will dedicate   branded CarryOn. The brand is primarily focused on the
                                                        found that Lu was either directly responsible for or at least   revenue from sales to the Federation of Food Banks of Spain.  positive effects CBD might have on mental health.
                                                        knew about the fraudulent activity. Lu was forced out
                                                        along with four other executives, and the company
         Nestlé Partners with                           announced in a filing that Jinyi Guo, who has been acting
                                                        CEO, will take the permanent spot and also become
         Rainforest Alliance to                         chairman. Guo had previously been in charge of product
         Trace Coffee Beans                             and supply chain.



             Nestlé has added its Zoégas coffee brand to the IBM                                                      2      UAE firm Al Barakah Dates will be launching its   5   US-based Arctic Zero has expanded its line of low-
         Food Trust blockchain and partnered with the Rainforest                                                             date-based sugar in retail packs this month, after its   calorie, non-dairy frozen desserts with the launch
         Alliance to bolster the coffee’s data traceability.  The food                                                       initial launch to B2B customers. The sugar is low in   of two new flavours. Classic Vanilla and Pistachio
         giant first announced the news in a blog post. It will add QR                                                GI and seeks to tap into consumer demand for healthier and   join Arctic Zero’s range of plant-based frozen desserts made
         codes to Zoégas’ “Summer 2020” coffee product packaging,                                                     natural alternatives to refined sugars.         with fava bean protein.
         sold in Sweden. When scanned, these codes will show
         consumers their beans’ journey from harvest to shelf, with
         documentation stored on IBM’s food tracing blockchain.
             Rainforest Alliance has experience tracing coffee
         products with blockchain systems as a client of the supply
         chain software firm ChainPoint. Nestlé’s previous Northern
         European blockchain product pilots make it confident that
         Zoégas will “resonate” with the Swedes, the spokesperson
         said. Blockchain traceable coffee is a marketing trend being
         seen across the coffee industry, and the world. Starbucks is                                                 3      PepsiCo Inc. announced it will retire the Aunt Jemima   6  Ritual Beverage Company, the NA spirits brand has
         working with Microsoft’s Azure blockchain to bring its                                                              brand due to its origins in racist imagery. The image of   launched an alcohol-free tequila. The tequila joins
         consumers “farm to cup” information, as is Medici ventures-                                                         a black woman will be removed from the brand’s   the brand’s current product offerings of zero-proof
         backed GrainChain, and IBM, which in January debuted a                                                       pancake mixes, syrups and other products. A new name will be   gin and whiskey. Ritual’s non-alcoholic tequila will replace
         coffee tracing app.                                                                                          announced following the first phase of packaging changes.   base alcohol in Palomas, Margaritas and beyond.


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